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People Newspapers highlights young adults in the Park Cities and Preston Hollow with a special section published in May issues of Park Cities People and Preston Hollow People. The honorees are also celebrated at an awards ceremony with family, friends, community leaders, and local businesses in attendance.
As the official licensee handbag partner for the Kentucky Derby, we set up influencer partnerships, press coverage, and an on-site activation to promote the 2025 collection.
In October 2024, we executed a burst campaign combining paid and gifted influencer activations as well as an in-person event to promote the launch of the Radley AW24 line in NYC.
In July 2024, we executed a burst campaign that combined paid and gifted influencer activations as well as an in-person event to promote the launch of our summer line and provide a preview of the AW24 collection.