From 2023-2025, I was the USA Brand Marketing Specialist for Radley London. My role was to oversee the effective planning, development, and execution of Radley’s brand marketing, inclusive of PR and influencer activity, throughout North America, ensuring that the vision and strategic goals of the brand were achieved in partnership with the Commercial Teams.
📲 I am the former Communications Director for the Midlothian Chamber of Commerce in Midlothian, TX. I managed the community's perception of The Chamber, which included developing marketing and communication strategies.
🎓 I graduated with Cum Laude honors from The King's College in New York City with a Bachelor of Arts in Journalism, Culture, and Society & a minor in Business Management.
🌵 I am a Texas native, but spent time living in NYC for college. These diverse places helped me form a passion for learning more about how culture affects environments and how people create the world around them.
👩🏻💻 I briefly joined Lane Gorman Trubitt, LLC in Dallas, Texas, at the beginning of 2022. I was the Events & Marketing Coordinator, tackling Webinars, in-person events, social media, and our monthly newsletter. Previously, I have worked in the media & publishing industry as an editorial intern, but have also dipped into the athletics marketing realm as my college’s social media coordinator. I interned as a social media strategy intern for ViacomCBS Entertainment on shows like Big Brother, Tough as Nails, NCIS, and the FBI series.
✨ In 2020, I joined the Creator’s Institute and published a book with New Degree Press. “Beyond the Title: Women in Journalism and Media” highlights a big industry through the stories of people I met in college, I interned for, and business owners. It is available on Amazon! The ultimate goal is to spend every day creating and publishing content that connects people, whether that be through social media, events, or blog posts.
☕️⚽️🏈 My free time is spent reading, enjoying great coffee, watching sports, and finding new pieces of media to over-consume until I know every fact about them.
👊🏻 Content Creation, Social Strategy, Content Management, Copywriting, Planning, Brand Development & Strategy